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Google HCU Recovery - Is Your Site Ready For HCU Recovery?

No matter whether HCU or any of the most recent major updates to your core have affected you, content repair is a crucial step to successful. Do a content audit and look over your GSC or GA4 stats before beginning work on new material.

Understanding how Google updates are altering SEO strategy can be eye-opening. Be aware of how mobile-friendly usability, safety and unique perspectives each contribute to value-based search rankings.

What is Google HCU?
Google HCU updates aim to alter their algorithm for ranking so that they can prioritize content that provides real value for users due to an increase in the quantity of websites that have keyword-laden advertising copy that doesn't really offer any benefit to users. This method aims to fight websites that focus only on their thin content, but without actual benefit or value for searchers.

The HCU update that Google released in August 2022 modified the algorithm that it uses to assess website quality, shifting from a page-by-page assessment to a domain-wide analysis. It meant that sites considered not helpful could see a drop in ranking throughout their whole domain, instead of only individual pages.

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HCU Update also placed additional emphasis on websites' mobile usability, favoring those designed specifically to work effectively on smartphones and other mobile devices. Additionally, it promoted sites with secure browsing which is a sign of the growing importance of the web in research or commerce as well as other functions that rely heavily on personal data security to protect users.

The September 20, 2023 Google HCU update extended this idea in incorporating Experience in their definition of E-E-A-T. In the end, it became more difficult for firms to increase their rankings simply by updating existing articles or blog posts even though it could work prior to the HCU update it wasn't considered to be a valid method anymore.

What can you tell if you've been hit by HCU?
Google's core updates throughout 2023 and September's Helpful Content Update caused considerable harm for many websites. Even several months later, a lot of sites which were impacted have yet to recover fully from HCU.

Glenn Gabe found that only 22% of websites which he monitors had the growth of 20% or greater since HCU. While this could be positive, it also shows that recovery won't come easily for the people affected.

If you have a website that is affected by HCU, the first next step is identifying any contributing causes and conducting an audit of your content to determine their impact.

When you have created in-depth and useful blog posts, move onto more advanced techniques such as blocking spammy backlinks, eliminating affiliate links, adding social evidence (customer testimonials or team photos) to improve user experience and more.

However, if your SEO strategies aren't working to produce results, it may be worth seeking outside assistance. You should seek out an experienced expert with a experience that is backed up by data and evidence so as not to waste your money on strategies which don't fit with your site A professional helps you stay clear of the most common mistakes that waste time as well as money.

How can I recover from HCU?
Since Google's September 2023 HCU update, a number of websites have suffered dramatic drops in terms of both rankings and traffic, yet some show promising indications of regaining their status.

In the beginning, in order to begin recuperating from HCU, an extensive review of your content should be conducted. The process involves reviewing each page of your site in order to identify any areas which may have been affected negatively by the HCU update. You can then offer suggestions for what you can do to correct any issues that are discovered.

Correcting duplicate content, removing poor-quality backlinks, enhancing meta description and title tags and making sure all mobile-friendly sites have proper coding to be in place are just a few of the numerous tasks needed to ensure that a website is operating effectively.

Be sure that your site has quality and original contents if you would like Google to assess your website's legitimacy and credibility. This can also aid those who visit frequently.

It is important to note that the recovery process from HCU may take several weeks or even months; so it's crucial to put an the right plan to improve your site's performance.

Finding an experienced SEO consultant who can apply these techniques can be extremely valuable. Look for someone with proven results, proven data and a track record; additionally, you should be open to trying different strategies until you find which one is most appropriate for your specific website and industry.

Recovering from HCU
After a lot of effort and delays, some websites are finally getting back on track after Google's September 2023 HCU update. But it is important to remember that SEO is a constant sport that demands dedication to providing high-quality content that prioritizes users' experience.

Also, Google no longer considers the HCU as a signal for all sites; however, pages will now be assessed individually to see whether they provide helpful information or otherwise. Therefore, even if your website has been damaged by the HCU methods of recovery like content marketing still viable ways of recovering.

At its core, recovering the site from Google HCU means making sure that your content meets with the guidelines for E-E A-T framework. This will ensure your site provides value for users, while also enhancing relationships between yourself and the audience you want to reach.

Recovering from HCU is a process that requires persistence and patience with your efforts to create content. Google continues to refine the algorithms they use, which could delay the time it takes for websites to get back up and running. One method to ensure that this occurs quickly is to consistently produce top-quality content that conforms to their guidelines while remaining open to future changes - this way your site stays relevant to the public while remaining compliant with Google's algorithm.